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Is your website empowering your business goals? Are you effectively communicating to your target market?

An online presence alone isn’t enough to generate enquiries and sales. You need a strategy to work out how best to broadcast your content, attract search traffic and convert visitors into customers. There are a lot of options available to you including pay-per-click (PPC) advertising, search engine optimization (SEO), email marketing and social media. Depending on your business and industry some strategies will work better than others.

Search Engine Optimization (SEO)

No matter how good your website is, it will rarely live up to expectations if your visitors can’t find it in the first place. We build websites from the outset with Search Engine visibility in mind, from page naming to sitemaps.  All our websites are equipped with a complete set of SEO tools that allow you to optimize every aspect of the site from page titles, to breadcrumbs and metatags, and the site is set up with Google Analytics and webmaster tools so that it’s performance can be tracked.

If you already have a website, We will be happy to provide its SEO strategy, where we can perform site audits, keyword analysis and reports on the most appropriate action to take or we can provide ongoing service where we optimize the site and its content over time.

Keyword Selection

Our SEO process starts with the keyword research where we identify top keywords in your industry through discussion with the client, competitor websites and keyword tools. We then research the competitive landscape on the selected keywords to identify the content ranking on search result pages.

On-page Optimization

Using the selected keywords we optimize specific on-page elements and meta data, which are important to help search engines understand the topic of your web pages. We also optimize your content through strategic internal linking and keyword placement.

Regional SEO

Regional business listings such as Google+ Business and Bing Local are crucial in generating regional leads for export businesses. They also rank extremely well when set up correctly. We optimize your regional listings and provide actionable strategies to increase positive reviews and improve your regional engagement.

Website Analytics

We set up advanced conversion tracking on your website to measure the success of your sales funnel. We analyze goals and metrics on a weekly, monthly, and quarterly basis to identify new opportunities and to be certain we are meeting your expectations.

convertion rate optimisation

Once a site is built – how can we measure how well it’s performing and where can we tweak its performance to improve site visitor sign up and engagement?

CRO is a technique that allows us to identify specific user behavior and tasks and then make tweaks to specific steps in a process. We then split users in to various groups – where group A may be given an existing set of content or functionality whilst another will be presented with a new and improved variant. We can then track and measure whether the changes improve or hinder a user’s interaction in the site – do more passive users sign up or engage with the service? If it improves it it can be pushed live to all users of the site.

SEM - Search & Display Advertising

SEM Services
The best way to get visitors to your website

We take the stress out of being visible in the search engines by tailoring ads to appear in Google whenever someone searches for your products or services. Our team of Google-certified PPC experts, write the ads, do the keyword research and optimize every client campaign daily – constantly tweaking it to get the best performance for value.

Quality leads not quantity

When it comes to results, the quality of leads is the prime focus instead of quantity. Every ExportSetup Google Adwords campaign is personalized to each individual business so that you only receive visitors to your website that are actively looking for your specific product or service. Adwords allows us to target visitors based on keywords, location and demographics so that we can tailor a strategy to suit exactly your business.

  • Social Media Marketing

    Reach out to your customers, be visible where your customer is active and communicate to generate results. We ensure the best ROI for
    your marketing efforts. Our Google Certified SEM, SEO, Social Media, Advertising and email marketing teams are specially trained for B2B marketing.

  • Video Marketing

    Reach out to your customers, be visible where your customer is active and communicate to generate results. We ensure the best ROI for
    your marketing efforts. Our Google Certified SEM, SEO, Social Media, Advertising and email marketing teams are specially trained for B2B marketing.

  • Email Marketing

    Reach out to your customers, be visible where your customer is active and communicate to generate results. We ensure the best ROI for
    your marketing efforts. Our Google Certified SEM, SEO, Social Media, Advertising and email marketing teams are specially trained for B2B marketing.

  • Content Marketing & Blogging

    Reach out to your customers, be visible where your customer is active and communicate to generate results. We ensure the best ROI for
    your marketing efforts. Our Google Certified SEM, SEO, Social Media, Advertising and email marketing teams are specially trained for B2B marketing.

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